Korean additive manufacturer Songwon Industrial Co. Ltd. (Ulsan) has opened its Middle East and Africa headquarters in Bahrain, saying demand for its core products in the region is growing rapidly as it becomes “one of the most important markets for us,” according to Jongho Park, chairman and CEO of Songwon Industrial. The new regional facility, which also includes recently established local warehouses, will be lead by Peter Fleming who was named sales director Middle East and Africa effective Nov. 24. Fleming’s prior experience includes time with Chemtura, where he led their Asia Pacific business, as well as time with Polysar, which was acquired by Bayer. Most recently Fleming worked as a management consultant at Oriental Pacific Consulting PTE Ltd.
The company said it chose Bahrain on the basis that it’s well located to efficiently serve the region, with Songwon’s new warehouses there creating an “efficient and reliable supply chain”. In addition, Songwon says basing a support team at the site will improve its ability to respond to customer requirements. Songwon’s logistics partner in Bahrain for shipments to Middle East is the Gulf Agency Co. (GAC). The company’s warehouse is located in Manama at the former Gulf Air terminal, with the amount of space used determined by market needs.
The move into the Mid East reflects a year-long effort by the company to expand its geographic reach. In May, it announced the creation of a new Japanese subsidiary, Songwon Japan KK. In January, the company added two new distributors in India: Jayvee Organics Private Ltd. and Qualichem Specialties Private Ltd. Songwon supplies antioxidants, light stabilizers, ultraviolet light absorbers, heat stabilizers, plasticizers, lubricants, surface coating agents, polyurethane, alkyl phenols, biphenol, flocculants, and other chemicals.
Source:plasticstoday.com/
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